BossMa
Why This Exists

Many women already have the skill. Most just don't have a system to earn from it.

BossMa Studio Works was built to solve exactly that - providing consistent, accessible, step-by-step guidance to women who have everything they need except a reliable system to get started and keep going.

We build that system. Through technology, programs, and infrastructure designed for her reality - not ours.

Connect with Madhavi
"I started BossMa because I saw how many women had skills, ideas, and determination - but lacked tools, confidence, and consistent support. Whether she's weaving at home, running a shop in her village, or working remotely - every woman deserves a trusted saathi to help her figure out the next step." โ€” Madhavi Shapeti, Founder-Director, BossMa Studio Works
What We're Building Toward

Mission & Vision

๐ŸŽฏ What We're Doing Now

  • Helping rural women price, sell, and find customers for what they already make
  • Supporting SHG members navigate loans, schemes, and livelihood options - in their language
  • Giving field trainers tools to support hundreds of women without burning out
  • Building income measurement into every program so partners see what's working
  • Co-designing with state governments, NGOs, MFIs, and CSRs to deploy at scale

๐ŸŒŸ Where We're Going

100M
Women in business and in formal workforce

Unlock the income potential of 100 million women by 2040 - through local, women-led, tech-enabled livelihood systems that outlast any single program or funding cycle.

What We Provide

Our offerings

We don't just build tools. We build the systems that make those tools work in the field.

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NariBot

Step-by-step earning guidance through calls, WhatsApp, and SMS. Free to use. No smartphone needed.

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Partner Programs

Bootcamps, WhatsApp challenges, and capacity building cohorts - co-designed with CSR, NGOs, and governments.

๐Ÿ“š

Knowledge Base

Simple guides on pricing, selling, and finance โ€” always free, always in her preferred language.

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Field Insights

The BossMa Bulletin โ€” what's working, what isn't, what the data says, for ecosystem partners.

Our Approach

We build ecosystems, not just products.

Technology alone doesn't change income outcomes. BossMa blends tech, field-tested programs, and design that respects her reality.

๐Ÿ› ๏ธ Tech that works offline

IVR, WhatsApp, SMS โ€” built for feature phones, patchy connectivity, and zero-data scenarios. Designed-in from day one.

๐ŸŽจ Design for her context

No assumption of literacy, smartphones, or leisure time. Every flow and every word tested in the field.

๐Ÿค Programs that outlast the funding

5+ years of SHG ecosystem experience means we build for continuity โ€” not just for the grant period.

Vision 2040

Unlock the potential of 100 million women workers and entrepreneurs.

Not by empowering them - they're already capable. By removing the information, language, and access gaps that have always stood in the way.


Work With Us