Do Your Thang!

In Life & in Business.

Start smart.

Build bold.

BossMa’s got your back.

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BossMa helps women across Bharat start, run, and grow their livelihoods and income – rural, local, and remote.

At her own pace,

On her own terms,

From her own home

Meet the Founder

Building BossMa Brilliantly

BossMa was envisioned and built by Madhavi Shapeti – architecting a bold ecosystem to empower 100M women and women entrepreneurs by 2040.

Her journey blends strategy, design, and tech with a mission to transform Bharat’s socio‑economic fabric through women‑led, tech‑enabled growth.

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Meet NariBot

Your Paise ki Saathi

Naribot guides women step‑by‑step- from pricing to promotion, using simple, accessible tech. Built as a Digital Public Good, Naribot is free, scalable, and designed for Bharat.

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What can you ask NariBot

Everyday livelihood questions, answered simply.

Naribot guides women step‑by‑step- from pricing to promotion, using simple, accessible tech. Built as a Digital Public Good, Naribot is free, scalable, and designed for Bharat.

Impact So Far

Built for Bharat, Growing with Bharat

Since 2020, BossMa has been accelerating livelihoods across Bharat – one woman, one business, one community, one district  at a time.


With over 5L+ women supported and impacted via our trainings, capacity building sessions, bootcamps, programs, whatsapp-based challenges, mentorship, community growth, we are gearing to take the next leap to millions of women more with NariBot and YOU!

Impact

Roads to 100 Million Women

Everyday livelihood questions, answered simply.

NariBot as DPG

NariBot aligns with the philosophy of Digital Public Goods and Digital Public Infrastructure – technology built for long-term national value, not short-term extraction.

  • Accessibility for underserved populations
  • Interoperability w/ national digital systems
  • Vernacular inclusion as a design principle
  • Population-scale design philosophy
  • Public-interest stewardship
 

NariBot is being built transparently and in public. 

We invite developers, civic technologists, researchers, ecosystem builders, and the social impact-focused youth of India to explore and contribute to the builds and follow the journey towards 100M women. 

Strategy Sunday

1Tip, 1 Tool, 1 Technique - every Sunday

Strategy Sunday Substack

A weekly strategic rhythm for women entrepreneurs - practical strategies to nurture, grow, and scale businesses, delivered straight to your inbox.

The BossMa Bulletin

1 Field Signal, 1 Pattern that Works, 1 Door Open

A partner-facing bulletin with data, stories, and insights from the field, designed for ecosystem enablers, policymakers, and collaborators driving women-led growth.